Our Philosophy

At KRU Live, we believe in the experience. It is at the core of everything we do, from the exceptional experience we provide to our staff and clients, to the 'WOW' experience our teams deliver on site.

Our passion for delivering an unrivalled experience extends through to our on-site teams. We strive to provide provide well-trained, event-conscious and relevant Brand Ambassadors that are enthusiastic, engaging and create memorable experiences for their audience. They have the power to influence, engage and deliver the required results for any campaign: they are the experience.

Get in Touch

Our Story

Founded in 2005, Kru Live was formed to introduce a different set of values to the industry – values that offer a service of excellence to both staff and clients alike; those that make the difference between an ‘okay’ campaign and a ‘fantastic’ campaign. Thorough and detailed briefings, timely and fair pay systems and regular communication are what we believe makes KRU Live stand out from the rest.

In 2013, Kru Talent International was formed. Born out of an increase in client demand for more theatre to be incorporated into live events, we specialise in unique acts, commissioned pieces, performers, celebrity hosts and presenters. Our sweet spot is in large scale immersive events and fan engagement.

In 2014, we launched The Staffing & Entertainment Collective, spanning 34 countries. Recent international activations on the global stage include pan European tours with Reebok, Footlocker, Taylor Swift, Salesforce and PlayStation.

Get in Touch
Image of a tick

We deliver multi award winning teams worldwide.

Image of a tick

We have delivered Millions of memorable consumer engagements.

Image of a tick

We work on many of the country’s most prestigious events and promotional campaigns.

You're In Good Company

The Kru recruitment process: how to get on our books

Embarking on a journey with Kru Live is not just about finding a job; it's about joining a family of passionate individuals who bring events to life. If you're ready to step into the dynamic world of event staffing, our recruitment process is

Read more

Kru is hitting the road! And we'd love to meet you...

Get ready, Kru Live is hitting the road and coming to a city near you! We're on the lookout for the hottest talent to join our ranks and become part of the Kru family. Whether you're fresh out of university and looking to start your career, or

Read more

Top tips for a Successful Event, from our Event Manager, Maggie Lambo

I’ve been an Event Manager with Kru Live for over two years and have worked on so many exciting campaigns. From hosting The 2023 Sports Industry Awards to production and managing a private, global networking event for luxury brand Chanel (that’s

Read more

Sade Giliberti, multi-award winning TV presenter, actor and Kru Ambassador

Explosive energy, infectious enthusiasm and a whole lot to say, Sade Giliberti is an award winning TV presenter hailing from South Africa, who moved to London almost nine years ago to pursue her dream of international stardom.  She’s worked with Kru

Read more

A Global Reach: The Power of Preferred Partnerships

Global brands need global support. In a world where footprint extends far beyond local boundaries, establishing a partnership with a reliable and valued supply becomes not just beneficial, but imperative for achieving success. In 2013, in response

Read more

A Day in the Life: Mehmet Mahmut, Event Manager

Mo Mahmut’s background is deeply rooted in musical theatre, having graced stages across the globe in shows such as "Spirit of the Dance," "Night of the Musicals," "Back in the Swing," and "Broadway: A Star-Spangled Celebration," among many others.

Read more

Kru Live extends collaboration with Givergy to Hong Kong Regional Office to support growth strategy

Since our launch in 2005, Kru Live has grown to be one of industry’s most established staffing agencies in the live engagement industry, providing experiential staffing solutions for its clients. Our expertise in executing live events, product

Read more

Kit Esuruoso, Brand Ambassador: How Kru Live has supported me in between gigs

Kit Esuruoso is an award winning actor living in London. Kit has recently Won the Award for Best Actor playing in the nominated film ‘Akoni’ at the Australian Screen Industry and Network Awards. He recently finished Bonnie and Clyde at the Garrick

Read more

Benefits of Partnering with Kru Live for Your Event Staffing Needs

Staffing is one of the most crucial components of an event. From ensuring seamless execution and logistics to creating memorable experiences, having the right staff is essential. When you choose Kru Live for your event or activation, we don’t just

Read more

Kru Live's Commitment to a Greener Future

In a world where environmental consciousness is no longer a choice but an imperative, here at Kru Live, we are keen to lead the way in the staffing industry by putting sustainability high on our agenda. Our commitment to a greener future is

Read more

A Day in the Life; Saskia Pinder-Young, Account Manager

What is your role in the business, and what are your main responsibilities? I am an Account Manager at Kru and I’ve been in the role since 2021. Over the course of the last 2 years with Kru, I've had the privilege of working on a diverse range of

Read more

Best Practices for Building a Diverse and Inclusive Team

Diversity and inclusion are not just buzzwords, but key aspects of a successful and innovative business. A diverse and inclusive team brings together varied perspectives, experiences and talent, which ultimately results in increased creativity and

Read more

Kru have been really helpful in making our product demonstrations a success. They respond to last minute requests excellently and are always keeping me in the loop. Kru have been able to deliver excellent results and have made the training process really simple too

Sodastream

We have worked with the Kru team for over a year now with Oculus and I can honestly say that they are a key part of the team, they are always reliable, easy to get hold of at any time and never come to us with an issue that doesn’t have a solution. The campaign has been managed brilliantly with great staff and coverage from the field team. Not only do they manage and motivate staff well but also come to us with solutions in a professional and timely manner.

Jack Morton Worldwide

“We set Kru Live the very challenging task of delivering a range of ambassadors across a variety of projects, in 13 cities across the UK over a very busy and competitive 6 week event period, and we were very pleased with the results! The Kru Live team became the face of the DHL brand, so selection and training was paramount and we worked well together to make that happen. I was very impressed by the casting days, and the video entries were a really great way for us to be involved with selection which built a level of comfort early on in the process, and their systems made the on the day management much more efficient. Kru Live have become a trusted partner and we continue to collaborate and work with Kru Live on all our current and future events”.

Bright Partnerships

  • Field Marketing Award Bronze winner 2013
  • Event 100 Club
  • Field Marketing Award Brand Experience Award Gold winner 2015
  • The Cogs 2016 Awards Silver Winner
  • The Cogs Awards For the People that make it Work Staffing Winner 2013
  • IVCA Live come Awards 2013 Winner
  • Field Marketing Award Brand Experience Award Bronze winner 2014
  • The Drum UK Event Awards: Award Winner 2015
  • Field Marketing Award Brand Experience Award Silver Winner 2013
  • Event 100 Club 2013
  • Event Awards Winner 2016
  • Highly Commended - Staffing Agency of the Year 2019
  • Field Marketing Award Brand Experience Award Gold Winner 2012

Request a Quote

By ticking this box, you agree that we can store and use your data to communicate with you. We will never pass on your information to other organisations. You can review our privacy policy here.


Not already a member? Join our books

Register Here

Contact Us

Email Us

team@krulive.com

Follow us on social media

New Business Enquiries

sarahjane@krulive.com
0208 167 3200

We Operate Globally

hello@tsecollective.com

Staff Enquiries

0203 838 7272

Find Us

2 Leathermarket St,
London,
SE1 3HN

Get Directions

Kru Live HK Limited,
801-2 Tung Hip Commercial Building,
244-248 Des Voeux Road Central,
HONG KONG

teamhk@krulive.com
+852 5202 2023
WhatsApp: Contact the HK team

Get Directions

By ticking this box, you agree that we can store and use your data to communicate with you. We will never pass on your information to other organisations. You can review our privacy policy here.