The year 2024 promises to be an exhilarating period for sports enthusiasts worldwide, with a lineup of major events no matter what your chosen sport. From the Women’s U20 FIFA World Cup in Colombia, the Cricket T20 World Cup across the West Indies and the US, the Grand Prix Series, or – closer to home – the Six Nations, the Olympic and Paralympic Games in Paris, the UEFA Euros held in Germany, or Wimbledon in London, the sporting calendar is brimming with excitement and anticipation.

Our reputation for providing our clients with Brand Ambassadors who create authentic and impactful experiences that resonate with the audience means we are working with a number of global brands over the games including a major airline. During UEFA Euros we are partnering with multiple brands including a well-known drinks brand and a global car hire company.

It takes a lot of staff on the ground to ensure that these events run smoothly and efficiently, allowing the sporting greats to take to the stage, court, track or pitch and do their thing. These members of staff play a pivotal role in representing the individual brand that they work for, but also to embody the spirit and essence of the sporting events themselves. Whether they are interacting with guests, assisting spectators, or managing logistics, event staff must ensure that every fan has an unforgettable experience.

To meet the diverse staffing needs of sporting events, Kru Live stands as a trusted partner, equipped with a team of experienced, reliable, and approachable professionals who are accustomed to working at such events. Large scale sporting events often require team members to work demanding shift patterns, have the right knowledge of the sporting event and be able to maintain constant energy and enthusiasm throughout the event. Our staff members are meticulously selected and trained to be aware of their surroundings, ensuring seamless operations and exceptional guest experiences.

As we gear up for the summer of sport, it is imperative to ensure that your on-the-ground team reflects the professionalism and excellence of your business or event. With Kru Live as your staffing partner, you can rest assured that your event will be staffed by dedicated professionals committed to delivering unparalleled service and creating unforgettable moments for every attendee that have the power to influence.

If you are a brand or agency looking to activate a campaign at a global sporting event this year, get in touch with our CEO, Sarah-Jane, would be more than happy to discuss your requirements and see if Kru Live is able to assist.

Contact: info@krulive.com
or: +44 (0)203 838 7272

  • Event 100 Club
  • The Cogs 2016 Awards Silver Winner
  • Field Marketing Award Bronze winner 2013
  • Field Marketing Award Brand Experience Award Bronze winner 2014
  • Field Marketing Award Brand Experience Award Gold Winner 2012
  • IVCA Live come Awards 2013 Winner
  • The Drum UK Event Awards: Award Winner 2015
  • Event 100 Club 2013
  • Field Marketing Award Brand Experience Award Silver Winner 2013
  • The Cogs Awards For the People that make it Work Staffing Winner 2013
  • Field Marketing Award Brand Experience Award Gold winner 2015
  • Event Awards Winner 2016
  • Highly Commended - Staffing Agency of the Year 2019

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sarahjane@krulive.com
0208 167 3200

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0203 838 7272

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801-2 Tung Hip Commercial Building,
244-248 Des Voeux Road Central,
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+852 5202 2023
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By ticking this box, you agree that we can store and use your data to communicate with you. We will never pass on your information to other organisations. You can review our privacy policy here.