Thursday 13th August

Fifteen years ago, adding an experiential element to a campaign was seen as a perk to the traditional advertising campaign. This idea has greatly evolved to experiential standing on its own two feet and becoming a key ingredient in the communications mix. Consumers are bombarded by advertising noise throughout their daily lives which is where experiential steps in to provide an individual and memorable experience.

Experiential marketing immerses consumers into a brands world through providing engaging experiences which connect with the consumer. The unique experiences can positively change consumer’s perception towards a brand which in turn creates a deeper relationship between the brand and their target audience.

Consumers are no longer satisfied with brand monologues of pushed messages and instead are looking for a two- way dialogue where their voices are heard. This heightens the significance of experiential marketing where face-to-face communication is at the heart of the experience delivered.

The branded communication is often delivered by a team of brand ambassadors; our bespoke booking service ensures that the brand ambassadors sourced embody the brands personality and are trained and briefed thoroughly to deliver a memorable branded experience. What sets experiential apart is the ability of brand ambassadors to listen and react to consumers in real time.

2015-08-12 15.11.12

  • Field Marketing Award Brand Experience Award Gold Winner 2012
  • Field Marketing Award Brand Experience Award Silver Winner 2013
  • Field Marketing Award Brand Experience Award Bronze winner 2014
  • IVCA Live come Awards 2013 Winner
  • Event 100 Club
  • Field Marketing Award Bronze winner 2013
  • Event Awards Winner 2016
  • The Cogs Awards For the People that make it Work Staffing Winner 2013
  • Field Marketing Award Brand Experience Award Gold winner 2015
  • The Drum UK Event Awards: Award Winner 2015
  • Event 100 Club 2013
  • The Cogs 2016 Awards Silver Winner

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By ticking this box, you agree that we can store and use your data to communicate with you. We will never pass on your information to other organisations. You can review our privacy policy here.